Autonomous marketing

Not automating content. Building the body.

Most automation stops at the hands: copy, creatives, campaigns. Here we work on the body and the cortex: a learning system that can see markets, form strategies, run experiments, and execute across channels.

The aim is simple: a marketing function that behaves like one coherent system, with memory and priorities, instead of a stack of disconnected tools.

System

The body and the loop

We think about the autonomous marketing system as four parts of the same body. Each can be introduced on its own, but they make the most sense together.

I
Perception · Signals in

A consolidated view of audiences, channels, product telemetry, spend, and constraints. The system maintains its own picture of the environment and keeps it current, instead of relying on occasional reports.

II
Strategy · The cortex

Structured reasoning over that state: who to speak to, with what offer, through which sequence, at what cost. The core artefacts are strategies and hypotheses, not individual assets.

III
Execution · Hands and channels

Campaigns, creatives, and experiments deployed across surfaces. Interfaces exist, but the system can run loops without manual clickwork at every step.

IV
Learning · Closed feedback

Results feed back into perception and strategy. Beliefs about what works, for whom, and under which conditions are updated continuously rather than quarterly.

Access

Early access and feedback

The autonomous marketing system is in active development and will open to a small group of solo entrepreneurs and small teams for early use and feedback.

If you want to work with it in a real environment, you can reach out to discuss joining the beta.

If this is where you need your marketing to go, we can explore whether building this system together makes sense.
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